Products related to Identity:
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Social Identity
Social Identity explains how identification, seen as a social process, works: individually, interactionally and institutionally.Building on the international success of previous editions, this fourth edition offers a concise, comprehensive and readable critical introduction to social science theories of identity for advanced undergraduates and postgraduates.All the chapters have been updated, and extra new material has been added where relevant, integrating the most recent critical publications in the field. As with the earlier editions, the emphasis is on sociology, anthropology and social psychology; on the interplay between relationships of similarity and difference; on interaction; on the categorisation of others as well as self-identification; and on power, institutions and organisations. Written in clear, accessible language, and informed by relevant topical examples throughout, this fully updated new edition will be useful for students interested in social identity throughout the social sciences and humanities.
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Social Media Strategy : A Practical Guide to Social Media Marketing and Customer Engagement
Social media marketing is no longer optional. This book unpacks the winning formula for effective social media marketing complete with comprehensive updates and latest developments. Integrated marketing and PR strategies are a requirement for all businesses but with the explosion of social media and content marketing many organizations still struggle to know which channels to invest in and how to maximize their impact.Social Media Strategy gives clear guidance with a simple structured approach to executing campaigns that work.It provides a blueprint for planning, delivering and measuring social media's contribution to your business through:- Identifying and targeting audience segments - Maximizing social search - Enhanced reputation management - Managing a diversified influencer portfolio - Selecting the right channels for organic and paid social - Creating a process and structure to improve efficiencies- Using appropriate technology including AIWith explanations of best-practice tools and practical downloadable templates, this new edition includes new and updated interviews and case studies from industry leaders, influencers and brands including TUI, Greggs, Lego, Ryan Air, National Geographic and others.Social Media Strategy delivers a long-term solution for maximizing social media-led business development.
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Influencer Marketing Strategy : How Influencers Can Help Grow Your Business
Influencer marketing is one of the most powerful forms of advertising in today's world.Learn how to implement a successful influencer marketing strategy with this complete guide. This new edition of Influencer Marketing Strategy covers essential topics, from broad scale celebrity endorsement to micro-influencers with niche, highly targeted followings.It features new content on platforms such as Be Real, Whatsapp and Wechat and how understanding cultural differences is key to finding the right influencer for your brand.It also includes new case studies from industries such as travel and tech, demonstrating the huge opportunities it presents for organizations and industries of all sizes. Influencer Marketing Strategy is the ultimate guide for marketers, walking readers through the key considerations of incorporating influencer marketing into a wider marketing strategy.This includes the legal and ethical impacts of working with influencers and how to measure the effectiveness of campaigns.This book provides everything organizations need to understand and implement a successful influencer marketing strategy.
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Social Media Freaks : Digital Identity in the Network Society
Social media has been transforming American and global cultural life for over a decade.It has flattened the divide between producer and audience found in other forms of culture while also enriching some massive corporations.At the core of Social Media Freaks is the question: Does social media reproduce inequalities or is it a tool for subverting them?Social Media Freaks presents a virtual ethnography of social media, focusing on issues of identity and inequality along five dimensions-race, class, gender, sexuality, and disability.It presents original and secondary findings, while also utilizing social theory to explain the dynamics of social media.It teaches readers how to engage social media as a tool for social activism while also examining the limits of social media's value in the quest for social change.
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How dangerous is the digital identity wallet?
The digital identity wallet can be dangerous if not properly secured. If it falls into the wrong hands, it can lead to identity theft, financial fraud, and other forms of cybercrime. However, with proper security measures such as strong passwords, two-factor authentication, and encryption, the digital identity wallet can be a secure and convenient way to manage and protect personal information. It is important for users to be vigilant and take necessary precautions to protect their digital identity wallet from potential threats.
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What is the difference between personal and social identity?
Personal identity refers to the unique characteristics, traits, and experiences that define an individual as a distinct person. It includes aspects such as one's personality, values, beliefs, and personal history. On the other hand, social identity refers to the aspects of an individual's identity that are shaped by their membership in various social groups, such as race, ethnicity, gender, religion, or nationality. Social identity is influenced by the cultural, societal, and historical contexts in which an individual exists, and it can impact how they perceive themselves and how they are perceived by others. While personal identity is more individualistic and internal, social identity is more influenced by external factors and group membership.
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What creates identity?
Identity is created through a combination of factors such as personal experiences, cultural background, social interactions, and self-perception. Our upbringing, beliefs, values, and relationships all play a role in shaping who we are and how we see ourselves. Additionally, external influences such as societal norms, media representation, and historical context can also impact our identity formation. Ultimately, identity is a complex and multifaceted concept that is continuously evolving as we navigate through life.
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What is Ferrero's marketing strategy?
Ferrero's marketing strategy focuses on creating emotional connections with consumers through storytelling and nostalgia. They emphasize the quality and premium nature of their products, using a combination of traditional and digital marketing channels to reach their target audience. Ferrero also leverages partnerships with popular brands and influencers to increase brand visibility and engagement. Overall, their strategy revolves around building brand loyalty and trust among consumers.
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The Content Marketing Handbook : How to Double the Results of Your Marketing Campaigns
The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by giving away content with no ROI, and instead skillfully create content that builds trust, stimulate interest, and ultimately get more orders for what they are selling. Readers will learn how to:Create A-level content that gets noticed, gets read, and eliminates “content pollution”Overcome the biggest weakness of content marketingDouble marketing response rates by adding lead magnets, bonus reports, and other free content offersUse content to build brands, enhance reputations, and stand out from the competitionPlan, execute and measure content marketing in a multichannel environmentKnow when to stop giving away content and start asking for the orders
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Food, Social Change and Identity
Unlike food publications that have been more organized along regional or disciplinary lines, this edited volume is distinctive in that it brings together anthropologists, archaeologists, area study specialists, linguists and food policy administrators to explore the following questions: What kinds of changes in food and foodways are happening?What triggers change and how are the changes impacting identity politics?In terms of scope and organization, this book offers a vast historical extent ranging from the 5th mill BCE to the present day.In addition, it presents case studies from across the world, including Asia, the Pacific, the Middle East, Europe and America.Finally, this collection of essays presents diverse perspectives and differing methodologies.It is an accessible introduction to the study of food, social change and identity.
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Hebrews: A Social Identity Commentary
Matthew J. Marohl argues that Hebrews is written to Christ-followers in crisis.While the nature of their situation is unknown to us, their continued faithfulness is at risk.It is into this context that the author tells God’s grand narrative.Described as being higher than the angels, a Son in the house of God, a high priest and the bearer of a new covenant, Jesus serves as the ultimate example of faithfulness.While Hebrews is concerned with sustaining the faithfulness of the addressees, it is ultimately concerned with describing the faithfulness of God.God has been faithful throughout history and God will continue to be faithful in the lives of the addressees. With a text that so heavily relies upon a variety of forms of comparison, an appropriate conceptual framework is required.This commentary introduces a culturally sensitive reading of the text by employing a social identity approach.In the end, this social identity approach reveals a work with two strands thoroughly intertwined.Readers will encounter a unique and powerful depiction of the faithful Jesus and a dynamic group of Christ-followers who are called upon to maintain their faithfulness.
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Social Identity and Intergroup Relations
This study of intergroup relations remained for long on the periphery of mainstream social psychology.However, fresh research and thinking did much to overcome this neglect of one of the fundamental issues of our time, so that it became a clearly visible and major trend of research within European social psychology. Originally published in 1982, this book represented some of the facets of these developments, and aimed to provoke further discussion of important empirical and theoretical issues.The contributors examine the relations between social groups and their conflicts, the role played in these conflicts by the individuals' affiliation with their groups and the psychological processes responsible for the formation of groups.This book discusses key issues which will be of interest to students, teachers and researchers in social psychology and all related disciplines concerned with a better understanding of social conflict and intergroup attitudes and our social reality.
Price: 41.99 £ | Shipping*: 0.00 £
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How can one prevent the content of Netlify Identity from being displayed?
To prevent the content of Netlify Identity from being displayed, you can implement proper access controls and authentication mechanisms. This can be achieved by setting up user roles and permissions within Netlify Identity, and ensuring that only authorized users have access to sensitive content. Additionally, you can use client-side and server-side validation to verify the user's identity before displaying any sensitive information. It's also important to regularly review and update your security measures to stay ahead of potential vulnerabilities.
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What is the connection between identity and social and cultural rootedness?
Identity is closely connected to social and cultural rootedness as it is shaped by the environment, traditions, and values of the community in which an individual is raised. Social and cultural rootedness provides a sense of belonging and connection to a particular group or community, which in turn influences an individual's sense of self and their understanding of who they are. This connection to one's social and cultural roots can impact an individual's beliefs, behaviors, and values, ultimately shaping their identity and sense of belonging within their community.
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What is gender identity?
Gender identity is a deeply-held sense of one's own gender, which may or may not align with the sex assigned at birth. It is a personal understanding of oneself as male, female, a blend of both, or neither. Gender identity is separate from biological sex and can be fluid and diverse, encompassing a wide range of identities beyond the traditional binary of male and female. It is an integral aspect of a person's identity and how they perceive themselves in relation to the world.
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What is identity politics?
Identity politics refers to the political activity and movements that are based on the shared experiences and identities of specific social groups, such as race, gender, sexual orientation, or religion. It involves organizing and advocating for the rights and interests of these groups, often in response to systemic discrimination and inequality. Identity politics seeks to address the unique challenges and perspectives of marginalized communities and to promote social justice and equality for all individuals.
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